What to Write in Your Airbnb Description to Highlight Linens
An Airbnb listing is the first “touch” of hospitality your guest receives — before they even arrive at the property.
And in a market full of choices, it's the details that set you apart: the feel, the care, and, of course, the linens .
Luxury bed sheets , soft towels , and the thoughtful aesthetics of hotel linen can transform a simple space into a boutique accommodation experience.
All you need to do is communicate them correctly through your description.
Crist Linen , a leading Greek linen manufacturer , shares tips for making your linens the “star” of your Airbnb listing — in a professional, attractive, and of course, authentic way.
Why it's worth mentioning linens in your Airbnb description
Travelers today are looking for comfort, cleanliness and a sense of luxury .
They're not just looking for a place to sleep — they're looking for an experience.
Referring to your linens:
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You show professionalism and care.
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Increase the value of your listing.
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Differentiate yourself from the competition.
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You create an expectation for comfort and quality.
💡 Fun fact: According to Airbnb studies, words like “fresh linens”, “hotel-quality sheets” and “luxury bedding” increase conversions by up to 30%.
How to include your linens in the description
The reference to linens should not seem “technical” or promotional — but rather emphasize care and experience .
✅ Rules:
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Use aesthetic words : “soft”, “fresh”, “spotless”, “luxurious”.
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Connect the linens with a feeling or experience (e.g. “sleep like in a hotel”).
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Don’t just mention “sheets” — describe materials, feel, atmosphere .
Airbnb description wording examples
🛏️ Bedroom – Luxury Sleep Experience
“Enjoy your sleep on premium cotton-satin sheets and comfortable pillows.
The bed is made with luxury bed sheets that offer a feeling of cleanliness and freshness like in a five-star hotel.”
🛁 Bathroom – Hotel Cleanliness
“The bathroom features spotless, fluffy Crist Linen towels and amenities reminiscent of a luxury spa.
Every guest enjoys freshness and comfort from the moment they arrive.”
🍷 Dining / Kitchen Area
“The dining room is set with high-quality linen tablecloths , ideal for private dinners or wine tastings at home.”
🌿 Eco-Friendly Touch
“All linens are sustainable and OEKO-TEX certified , environmentally friendly, but also extremely durable for frequent use.”
💡 Crist Linen Tip: Don't overload the text with information. Two-three thoughtful sentences per section are enough to leave an impression.
The right keywords that “sell”
Using keyword phrases in a natural way helps your Airbnb profile appear higher in the results.
🔍 Suggested phrases:
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“hotel-quality linens”
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“luxury bed sheets”
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“fresh cotton bedding”
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“soft towels and crisp sheets”
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"eco-friendly sustainable linens"
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“Greek linen quality”
❌ Avoid:
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Words like “basic”, “simple” or “regular” – reduce the value.
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Overly technical descriptions (“300TC cotton weave”) that don't touch the visitor.
How to use linen in your photos
The image is what makes the visitor click “Book Now”.
If your linens are truly premium, invest in displaying them properly .
📸 Photography tips:
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Light the room naturally (morning light).
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Show a made bed with clean lines , a throw, and 2-3 pillows.
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Use white or neutral colors — they convey cleanliness.
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Photograph details : folded towel, embroidered napkin or linen runner.
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Add a lifestyle shot (e.g. cup of coffee on the bed).
💡 Crist Linen Tip: In your photos, keep the styling consistent. Visitors immediately recognize professionalism through consistency.
“Amenities” Section – Don’t Skip the Linens
Airbnb gives you special fields for amenities.
Be sure to label and describe your linens in a way that shows quality, care, and consistency .
✔️ How to write them:
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✅ Bed linen provided (hotel-quality)
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✅ Soft towels & bathrobes by Crist Linen
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✅ Sustainable linens – eco-friendly hospitality
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✅ Luxury bedding and hypoallergenic pillows
These details help your profile look premium and trustworthy .
Short phrases that “uplift” your image
Add the following phrases to your bio or description:
🌟 For luxury accommodations:
“Designed for guests who appreciate comfort and understated luxury.”
“Every detail has been curated — from the soft lighting to the crisp linens.”
🌿 For sustainable properties:
"Eco-conscious comfort with 100% sustainable linens."
"Because true luxury is caring for both guests and nature."
🏡 For Airbnb hosts who want a “home feel”:
“Clean, cozy and hotel-quality — a home that feels fresh, every time.”
Crist Linen: The partner behind every premium description
At Crist Linen , we know that the quality of linen is the “invisible secret” of every successful hospitality.
From luxury bed sheets to bath towels and restaurant tablecloths , each of our products is designed to enhance the guest experience and your brand image .
With sustainable choices, custom branding , and professional durability , Crist Linen is what makes your guests write:
“It felt like staying in a 5-star hotel.”
👉 Crist Linen – because the perfect description starts with the perfect texture.
